Manitowoc Foodservice has appointed Graham Veal, managing director of Merrychef UK, to the post of senior vice president, sales & distribution, heading the newly formed Manitowoc Foodservice EMEA (Europe, Middle East, Asia) sales group.
In his new capacity Graham will oversee sales and distribution of all Manitowoc Foodservice equipment in the EMEA region, including Merrychef, Convotherm, Garland, Moorwood Vulcan, Frymaster, Lincoln, Delfield Sadia, Cleveland and Dean.
An industry veteran, Graham has worked at Merrychef for 16 years and played a pivotal role in the Manitowoc Foodservice (and previously Enodis plc) management team since the international foodservice group acquired Merrychef in 2000. Graham took Merrychef to the US market and formed an international structure to support the brand's global launch throughout the EMEA region. This work has led to global client relationships with leading foodservice brands including Subway®, WaWa and Yum!
Phil Dei Dolori, European vice president EMEA Manitowoc Foodservice, said:
“Graham has a proven track record in the industry and this new role is a natural progression given his strong international operational and sales background.
By consolidating our sales operation we aim to drive higher sales while enabling us to continue our close partnership with key customers, supporting business objectives from menu development work and staff training to marketing and after sales support.”